EE to offer iPad mini on 4G for UK consumers and businesses from 6th December

06/12/2012

6th December, 2012 – EE has announced it will offer iPad mini in the UK from today. EE will offer iPad mini, and iPad with Retina display, with a range of data plans that will allow customers to connect to the UK’s first 4G mobile network, with speeds typically five times faster than 3G*. Orange and T-Mobile will also offer these new iPads on fast HSPA+ and DC-HSPA networks.

“We’re delighted to be launching the 4G iPad mini and iPad with Retina display,” said Pippa Dunn, Chief Marketing Officer, EE. “To celebrate the launch on the UK’s only 4G network we will be offering customers the chance to try 4G free for a month on our EE £15.99 30 day SIM Only Plan, which comes with 5GB of data and Wi-Fi.”

The new iPads will also be available on EE, Orange and T-Mobile on 24 month plans starting from £21 a month.

iPad mini, a completely new iPad design that is 23 percent thinner and 53 percent lighter than the third generation iPad, features a stunning 7.9-inch Multi-Touch display, FaceTime HD and 5 megapixel iSight cameras, ultrafast wireless performance** and an incredible 10-hours of battery life***. iPad with Retina display features a gorgeous 9.7-inch Retina display, new Apple-designed A6X chip, FaceTime HD camera and ultrafast wireless performance. Both iPad mini and iPad with Retina display come with iOS 6, the world’s most advanced mobile operating system with over 200 new features.

Customers can buy the new iPads from the 700 EE retail stores across the UK, from http://shop.ee.co.uk/mobile-broadband/, and at an extensive range of EE partners. 

For more information on iPad please visit www.apple.com/ipad.

- ENDS -

Notes to Editors

* Based on 1.5Mbps UK average speed for 3G (Ofcom speed survey), and 8-12Mbps average speed for 4G (source: EE Data).

** LTE is available through select carriers. Network speeds are dependent on carrier networks. Check with your carrier for details.

*** Battery life depends on device settings, usage and other factors. Actual results vary.

4GEE is available in 14 UK cities today - London, Manchester, Bristol, Birmingham, Cardiff, Edinburgh, Leeds, Liverpool, Sheffield, Glasgow, Southampton, Derby, Nottingham and Newcastle. EE is aiming for 98% of the UK population to be covered by the end of 2014.

For more information, please contact the EE press team on:

ee@nelsonbostock.com

0845 373 7070

About EE

EE is the UK’s most advanced digital communications company, providing mobile and fixed line services to 27 million customers, and on 30th October 2012 it became the first company in the UK to provide 4G mobile services alongside fixed-line Fibre.

EE is the company that runs the Orange and T-Mobile brands in the UK, and the new superfast 4G brand – EE.

Its 4G service will cover a third of the population by the end of 2012 and its Fibre service will cover 50% of the population by the end of the year.

EE’s mobile service currently provides coverage to 99% of the population with 2G and 98% of the population with 3G.

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